EQUINOX / Дизайн ТМ
- CLIENT
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TASK
To carry out the redesign for the "EQUINOX" trademark. Create a new corporate identity and a set of advertising materials for the trademark.
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SOLUTION
While working on the "5 elemente" project it became apparent that the “EQUINOX" trademark requires a substantial overhaul. We’ve decided to make the sign symmetrical on both the horizontal and vertical axis for a more convenient use. Besides, the wine leaf images have also been changed. This was imposed by the peculiarities of the offset and serigraphy printing. Due to marketing purposes the font has also been reworked and an additional emphasis on the brand’s name was introduced as well.
The agencty as the partner for the project:
